North Sails
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North Sails was founded in 1957 by Lowell North, in San Diego, California. An engineer by training, North applied a rigorous, methodical approach to designing sails, with the goal of building sails...
North Sails was founded in 1957 by Lowell North, in San Diego, California. An engineer by training, North applied a rigorous, methodical approach to designing sails, with the goal of building sails that were faster than the competition’s. North began testing the strength and stretch characteristics of sailcloth he received from his suppliers, to eliminate variability in his raw materials. He introduced computer-driven cloth cutting machines, to increase the consistency and repeatability of a sail design. North was a pioneer in computer modelling of sail forces and structural loads. North used a laminated Mylar and Dacron sail on the 12-metre Enterprise in 1977. North’s emphasis on computer technologies and new materials is reflected in the company today, which makes intensive use of computer assisted design and specialised finite element analysis (FEA) and Computational fluid dynamics (CFD) software, and which has introduced a number of innovations in materials and manufacturing processes. In the 1960s and 1970s, North recruited expert sailors to help expand his business. Among his employees were such Olympic and international sailing champions as Hans Fogh, Peter Barrett, John Marshall, Tom Blackaller and Robbie Haines. North sold the company to Terry Kohler in 1984.[1] In 1995, North Sails merged with Diamond Sailmakers, a Danish company. In 2007, North Sails acquired Cuben Fiber Corporation, a manufacturer of UHMPE laminated fabrics. North Sails is an example of a vertically integrated company, with its North Cloth division producing woven and laminated sailcloth. North Sails is part of the Kohler-controlled North Technology Group, a conglomerate of marine-industry companies that includes Southern Spars and EdgeWater Powerboats. Being closely associated with Southern Spars, a manufacturer of carbon fiber masts, allows North Sails to engineer an integrated spar and sail package.Brand Details
Founder
Lowell North
Brand Strategy
Market segment
Premium
Core business
Active Wear
Targets
Men, Women, Kids
North Sails Flash News
North Sails Revenue and Financial Report 2022
Last fiscal year ended on December 31, 2018
Revenue per year
in Thousands of EUR