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Mascaro still makes shoes in the same place where the company was found in 1918, now with the third generation of the family running the business. Everything is made with loving care by craftsmen, ...
Mascaro still makes shoes in the same place where the company was found in 1918, now with the third generation of the family running the business. Everything is made with loving care by craftsmen, many of whom are sons, daughters and granddaughters of the original workers. Mascaró is a vertically integrated business, designing, manufacturing and commercializing its own products and has over ninety stores in twenty two countries on five continents.Brand Details
Brand Strategy
Market segment
Bridge
Core business
Shoes
Targets
Women
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