Company Longchamp SAS
Country France
Email n.a.
Telephone + 33 0 1 43 16 00 00
Fax +33 1 43 16 00 01
Market Segment Premium
Core Business Bags
Report Premium Bags Market
Business Intelligence Index ®
5.94
446 (+56)

Longchamp Fashionbi Index ®

We combine together market, digital, social and financial data into a single brand performance evaluation framework, that enables you to articulate, in actual quantifiable manner the contribution of your brand's activities over time to your brand's value.

 

Performance Trend

Competitive Benchmarking

The table below gives you the possibility to track your competitors’ positioning in order to evaluate marketing efforts, consumer experience and Longchamp’s overall vitality. Its purpose it to enable brands make quick strategic decisions that fuel brand growth.

Rank   Brand Index Score Δ% prev. week Market
431 +210 - - - Premium
434 +134 - - - Premium
435 +673 - - - Premium
436 -58 - - - Premium
444 -64 - - - Premium
446 +56 Longchamp 5.94 +22.22 % Premium
449 -26 - - - Premium
451 +197 - - - Premium
454 -57 - - - Premium
464 -22 - - - Premium
466 -152 - - - Premium
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Weekly Analysis: 10 November 2014 - 16 November 2014
 

The Fashionbi Index Book

A seasonal study on the brand's performance trends in terms of their market, digital, social and financial results, predicting their current 'intelligence' and positioning the Fashion & Luxury Industry, along with the best practices and actionable guidelines!