Les Benjamins
Apparel
Founded in 2011 Les Benjamins is a brand based in Istanbul. Inspired heavily by social movements, street art and the subconscious significance it plays on daily lives; the collections provoke a dis...
Founded in 2011 Les Benjamins is a brand based in Istanbul. Inspired heavily by social movements, street art and the subconscious significance it plays on daily lives; the collections provoke a distinctive attitude with cleverly constructed visual parody. Using superior fabrics, printing and embroidery techniques as well as accessories finished to the highest standard, each product has elements of traditional tailored cuts and thoughtful details. The brand is growing at a rapid pace around the world with over 100 retailers in their second season. Their clothes are strategically placed in only high end retailers and concept stores to keep in line with their brand image. Stores globally include: Harvey Nichols, Bloomingdales, Galerie Lafayette, La Rinascente, Beymen, Jades 24, H. Lorenzo, etc. Les Benjamins focuses on combining intellect with creativity via a form of visual art surgery. Each design purposefully merges the genetic code of related figures to create a more dominant gene in order to illuminate a thought process in smart minds.Brand Details
Designer
Suat Tutar
from
2011to
presentBrand Strategy
Market segment
Bridge
Core business
Apparel
Targets
Men, Women
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