Company Hermès International SA
Country France
Email service@hermes.com
Telephone +33 01 40174920
Fax n.a.
Market Segment Luxury
Core Business Accessories
Fashionbi Index ®
18.75
139 (-40)

Hermès Fashionbi Index ®

We combine together market, digital, social and financial data into a single brand performance evaluation framework, that enables you to articulate, in actual quantifiable manner the contribution of your brand's activities over time to your brand's value.

 

Performance Trend

Competitive Benchmarking

The table below gives you the possibility to track your competitors’ positioning in order to evaluate marketing efforts, consumer experience and Hermès’s overall vitality. Its purpose it to enable brands make quick strategic decisions that fuel brand growth.

Rank   Brand Index Score Δ% prev. week Market
49 +7 - - - Luxury
56 +7 - - - Luxury
58 -22 - - - Luxury
70 -36 - - - Luxury
109 +154 - - - Luxury
139 -40 Hermès 18.75 -23.53 % Luxury
165 -36 - - - Luxury
166 -24 - - - Luxury
169 +16 - - - Luxury
180 +32 - - - Luxury
185 -20 - - - Luxury
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Weekly Analysis: 20 April 2015 - 26 April 2015
 

Fashionbi Index Book

A seasonal study on the brand's market and digital consideration trends, predicting their current quantitative ranking and competitive positioning in the Fashion & Luxury Industry, along with the best practices, insights and actionable guidelines!