Company Hermès International SA
Country France
Email service@hermes.com
Telephone +33 01 40174920
Fax n.a.
Market Segment Luxury
Core Business Accessories
Fashionbi Index ®
9.56
286 (-137)

Hermès Fashionbi Index ®

We combine together market, digital, social and financial data into a single brand performance evaluation framework, that enables you to articulate, in actual quantifiable manner the contribution of your brand's activities over time to your brand's value.

 

Performance Trend

Competitive Benchmarking

The table below gives you the possibility to track your competitors’ positioning in order to evaluate marketing efforts, consumer experience and Hermès’s overall vitality. Its purpose it to enable brands make quick strategic decisions that fuel brand growth.

Rank   Brand Index Score Δ% prev. week Market
252 +349 - - - Luxury
270 +2 - - - Luxury
275 -169 - - - Luxury
277 +242 - - - Luxury
285 -9 - - - Luxury
286 -137 Hermès 9.56 -48.85 % Luxury
299 -82 - - - Luxury
306 -56 - - - Luxury
308 +336 - - - Luxury
315 -87 - - - Luxury
319 +3 - - - Luxury
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Weekly Analysis: 15 December 2014 - 21 December 2014
 

Fashionbi Index Book

A seasonal study on the brand's market and digital consideration trends, predicting their current quantitative ranking and competitive positioning in the Fashion & Luxury Industry, along with the best practices, insights and actionable guidelines!