Company Giorgio Armani S.p.A.
Country Italy
Email info@armani.com
Telephone +39 02 723181
Fax +39 02 72318549
Market Segment Premium
Core Business Apparel
Report Premium Apparel Market
Fashionbi Index ®
31.92
75 (-51)

Giorgio Armani Fashionbi Index ®

We combine together market, digital, social and financial data into a single brand performance evaluation framework, that enables you to articulate, in actual quantifiable manner the contribution of your brand's activities over time to your brand's value.

 

Performance Trend

Competitive Benchmarking

The table below gives you the possibility to track your competitors’ positioning in order to evaluate marketing efforts, consumer experience and Giorgio Armani’s overall vitality. Its purpose it to enable brands make quick strategic decisions that fuel brand growth.

Rank   Brand Index Score Δ% prev. week Market
50 +57 - - - Premium
55 -26 - - - Premium
56 -24 - - - Premium
62 +3 - - - Premium
65 +13 - - - Premium
75 -51 Giorgio Armani 31.92 -45.69 % Premium
86 -14 - - - Premium
91 +97 - - - Premium
94 -20 - - - Premium
96 +103 - - - Premium
97 +11 - - - Premium
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Weekly Analysis: 08 December 2014 - 14 December 2014
 

Fashionbi Index Book

A seasonal study on the brand's market and digital consideration trends, predicting their current quantitative ranking and competitive positioning in the Fashion & Luxury Industry, along with the best practices, insights and actionable guidelines!