Company Giorgio Armani S.p.A.
Country Italy
Email info@armani.com
Telephone +39 02 723181
Fax +39 02 72318549
Market Segment Premium
Core Business Apparel
Report Premium Apparel Market
Business Intelligence Index ®
50.61
34 (+33)

Giorgio Armani Business Intelligence Index ®

We combine together market, digital, social and financial data into a single brand performance evaluation framework, that enables you to articulate, in actual quantifiable manner the contribution of your brand's activities over time to your brand's value.

 

Performance Trend

Competitive Benchmarking

The table below gives you the possibility to track your competitors’ positioning in order to evaluate marketing efforts, consumer experience and Giorgio Armani’s overall vitality. Its purpose it to enable brands make quick strategic decisions that fuel brand growth.

Rank   Brand Index Score Δ% prev. week Market
18 -1 - - - Premium
19 -1 - - - Premium
20 -4 - - - Premium
29 -7 - - - Premium
33 +9 - - - Premium
34 +33 Giorgio Armani 50.61 +46.74 % Premium
41 +994 - - - Premium
45 -10 - - - Premium
47 -13 - - - Premium
48 +110 - - - Premium
52 -14 - - - Premium
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Weekly Analysis: 13 October 2014 - 19 October 2014
 

The Fashionbi Index Book

A seasonal study on the brand's performance trends in terms of their market, digital, social and financial results, predicting their current 'intelligence' and positioning the Fashion & Luxury Industry, along with the best practices and actionable guidelines!