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The GeoSpirit brand was introduced in 1990. Its name expresses a strong reference of the early outerwear collections to nature and, particularly, to open-air sports. These are characterized by a un...
The GeoSpirit brand was introduced in 1990. Its name expresses a strong reference of the early outerwear collections to nature and, particularly, to open-air sports. These are characterized by a unique interpretation of technical and high-performance materials, at the basis of the high desirability and prompt success of the brand. The brand’s stylistic vision was first directed towards the sport world: skiing, trekking, and highaltitude walking inspire the unique mix of fabrics, volumes, and details that would soon result into the brand’s evolution towards more fashionable and trendy contents.Brand Details
Founder
Graziano Gianelli
Brand Strategy
Market segment
Bridge
Core business
Apparel
Targets
Men, Women, Kids
Last fiscal year ended on March 31, 2021
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