Chico´s
Accessories / Apparel / Denim
Chico’s was founded in 1983 as a small boutique selling Mexican folk art and cotton sweaters on Sanibel Island in Florida. Our friendly environment and unique styles connected with customers in a s...
Chico’s was founded in 1983 as a small boutique selling Mexican folk art and cotton sweaters on Sanibel Island in Florida. Our friendly environment and unique styles connected with customers in a special way that quickly evolved into over 700 Chico’s boutiques nationwide, a monthly catalog, and round-the-clock shopping at chicos.com. Even as Chico’s has grown, our values—beautiful apparel, exceptional service and deep appreciation for our customers—still remain at the heart of who we are today. Our chic designs, limited-edition jackets, statement accessories, and wrinkle-free Travelers collection have built quite a following — but we hear it’s our combination of great style, one-of-a-kind details, head-to-toe looks, and warm personal service that has captured the hearts of women everywhereBrand Details
Brand Strategy
Market segment
Mass Market
Core business
Apparel
Targets
Women
The financial data for this brand is limited.
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