Company Chanel SAS
Country France
Email consumerrelations@chanelusa.com
Telephone +33 0800 255 005
Fax n.a.
Market Segment Luxury
Core Business Apparel
Report Luxury Apparel Market
Business Intelligence Index ®
254.45
1 (+13)

Chanel Business Intelligence Index ®

We combine together market, digital, social and financial data into a single brand performance evaluation framework, that enables you to articulate, in actual quantifiable manner the contribution of your brand's activities over time to your brand's value.

 

Performance Trend

Competitive Benchmarking

The table below gives you the possibility to track your competitors’ positioning in order to evaluate marketing efforts, consumer experience and Chanel’s overall vitality. Its purpose it to enable brands make quick strategic decisions that fuel brand growth.

Rank   Brand Index Score Δ% prev. week Market
1 +13 Chanel 254.45 +230.03 % Luxury
40 +10 - - - Luxury
46 -19 - - - Luxury
80 -27 - - - Luxury
98 -22 - - - Luxury
107 -17 - - - Luxury
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Weekly Analysis: 13 October 2014 - 19 October 2014
 

The Fashionbi Index Book

A seasonal study on the brand's performance trends in terms of their market, digital, social and financial results, predicting their current 'intelligence' and positioning the Fashion & Luxury Industry, along with the best practices and actionable guidelines!