Basile & Pape
Jewelry
Designers Robin Basile and John Pape have worked in fashion since 1998 as fashion editors and photographers. Robin spent nearly half of her life in the fashion industry as a makeup artist and wardr...
Designers Robin Basile and John Pape have worked in fashion since 1998 as fashion editors and photographers. Robin spent nearly half of her life in the fashion industry as a makeup artist and wardrobe stylist before becoming a fashion editor and photographer for a regional lifestyle magazine. In 2009 Robin left her position at the magazine to work for a local jewelry company. Her role there was to create a new division for the company to attract more of a fashion savvy clientele. Robin, along with her husband John, founded, conceived, designed and promoted the entirely new division of the jewelry company. After a whirlwind 9 months of phenomenal success, Robin & John decided to branch out on their own to continue their designs under their own name - BASILE&PAPE. BASILE&PAPE is a real American company. They take tremendous pride in that fact, as REAL American companies seem to be a dying breed. The American public is tired of hearing companies give lip service to the "Made in the U.S.A." slogan while farming their actual production work out to China and Mexico. Too many companies see "Made in the U.S.A." as a trendy marketing slogan. Their pieces are solely a reflection of their taste level, as no one else is involved in the process. It is exacting, tedious, and physically and mentally demanding work. They sweat every single detail from the initial design all the way to the last detail of production on every single piece of jewelry that they create. Robin and John will not allow their taste-level to be compromised by shoddy workmanship from disinterested foreign factories. In the end, it costs BASILE&PAPE more money and time to produce their jewelry than it would if they farmed the work out to foreign factories. Their priority is in the art, the taste-level and the craftsmanship. In their eyes, those ideals embody the real American dream.Brand Details
Founder
John Pape
Designer
Robin Basile
from
2009to
PresentJohn Pape
from
2009to
PresentBrand Strategy
Market segment
Premium
Core business
Jewelry
Targets
Women
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